Quick note for UK readers: this is often called a resume in job adverts and search results, but in the UK the same document is your CV. Everything in this checklist applies equally to both — the applicant tracking system doesn't care what you call the file, only how it's built.
File & format
Most rejections at this stage come from the file itself, not the content inside it. Get the basics right first.
- 1.Save as a .docx or a text-based PDF, not a scanned image or a PDF exported from a design tool with flattened text — ATS software needs to extract real text, and if it can't, your document may never reach a recruiter.
- 2.Avoid tables, text boxes and multi-column layouts for your core content — many parsers read left to right, top to bottom, and columns can scramble the order your experience appears in.
- 3.Skip headers and footers for anything important (like your job titles or dates) — some systems ignore header/footer text completely.
- 4.Use a standard, readable font — unusual fonts can render as blank characters once a system extracts the text.
- 5.Name the file sensibly, such as FirstName-LastName-CV.docx, so a human opening it later can find it again.
Structure & headings
ATS software looks for familiar section headings to categorise your information correctly. Get creative with your job titles if you like, but keep the section labels plain.
- Use conventional headings: Experience, Education, Skills, Contact — not 'My Journey' or 'What I Bring'.
- Keep a single-column layout so information flows in the order you intend.
- List work history in reverse chronological order (most recent first) unless you have a specific reason not to.
- Use standard date formats (e.g. Jan 2023 – Present) rather than vague ranges.
Content & keywords
This is where most applications win or lose. The system is typically matching your document against the language of a specific job advert.
- 1.Mirror the exact wording of the job advert for key skills and tools, not just a synonym — if the advert says 'stakeholder management', use that phrase somewhere if it's true of you.
- 2.Include both the acronym and the full term where relevant (e.g. 'search engine optimisation (SEO)') so you match either version a recruiter searches for.
- 3.Write achievements as full sentences with context, not just a list of bare nouns — this helps both the software and the human who reads it next.
- 4.Quantify results where you honestly can, but never invent numbers.
Contact details & links
- Put your name and contact details in the main body text, not only in a header — some parsers skip headers entirely.
- Include a working email, phone number and location (town/region is usually enough).
- Add your LinkedIn URL as plain, clickable text rather than an icon or image.
- Remove personal details you don't need to share, such as your full date of birth or a photo, unless the role or country expects them.
Final checks before you submit
- Proofread for spelling and consistency — a parser won't flag typos, but the recruiter reading the shortlist will.
- Check the document opens correctly on a different device before you send it.
- Confirm the file size is reasonable; some portals reject very large uploads.
- Re-read the job advert one more time and make sure the top third of your document reflects its priorities.
Common myths
Two myths cause more harm than good. First, the idea that ATS software 'auto-rejects' every application without a human involved — in most set-ups it organises and ranks applications for a recruiter, who still makes the decisions. Second, keyword stuffing: cramming in every possible term, often in white text or a hidden section, tends to make a document read badly for the human stage and can flag as spam in some systems. Relevant, honest keyword matching works far better than volume.
How to test your own document
You don't need special software to catch the biggest problems. Copy the full text of your CV and paste it into a plain-text editor (like Notepad or TextEdit in plain-text mode). Check that your name, job titles, dates and section headings still appear in the correct order and that nothing has merged into a jumbled block. If the text comes out scrambled, tables or columns in your layout are likely the cause, and it's worth simplifying the format before you apply.
If you want a second opinion beyond a manual check, the ATS Resume Optimiser scores your document against a specific job advert and lists any wording it's missing, which is a faster way to catch gaps for a particular application.
Do it with Pitanga Labs
The ATS Resume Optimiser (3 credits) scores your CV or resume against a specific job advert and lists the wording it's missing, so you can fix gaps before you apply rather than guess.